Apple is trying to get developers to localize their apps by including multiple language support. In an email to content creators, Apple sent reminders that the App Store and Mac App Store is available worldwide and announced that editorial teams want more localized apps.
According to AppleInsider, the letter from iTunes Connect reminded developers that Apple’s App Store and Mac App Store are available in 155 countries with support for 40 languages. The editorial team is “always looking for great apps that are localized.”
The letter explains how to get started, including what languages to make your app available in and how to highlight the fact that your app is localized.
For developers who are inexperienced with localization, Ackuna makes it easy. Developers can upload their string files to Ackuna and get their apps localized for free via crowdsourcing, or choose to pay a small rate for professional translation.
Either method requires no additional formatting, and the developer receives his or her translated files back in the same format they uploaded it.
So developers, do Apple a favor and localize your apps before uploading them to the App Store!